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The Roots
Northern Super League Isn’t Just Arriving. It’s Building.
The Northern Super League didn’t arrive quietly. Heading into Season Two, NSL VP of Brand and Content Kelly Shouldice explains what Year One proved about the appetite for women’s soccer in Canada, and why the league’s ambitions are only growing bigger.
Jason Longshore
5 days ago3 min read
Kelty Hearts, and the Ownership Model That Actually Works
Jordan Gardner explains why he bought Kelty Hearts, outlining a sustainable ownership model built on infrastructure, governance, and long-term patience.
Jason Longshore
Feb 45 min read
From Collapse to Cup Shock: Rob Smethurst on Macclesfield FC’s Impossible Week
Macclesfield FC’s stunning FA Cup upset of defending champions Crystal Palace was more than a shock result. For owner Rob Smethurst, it was the latest chapter in a phoenix club’s journey from collapse to community cornerstone. Speaking with SDH AM, Smethurst reflects on the historic win, the club’s rebirth, and what the moment means for a town that found its heartbeat again through football.
Jason Longshore
Jan 173 min read
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